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10 Best Shopify Alternatives & Competitors In 2022

Shopify Alternatives Shortlist

  1. Ecwid by Lightspeed

    Best Shopify alternative for omnichannel eCommerce

  2. Squarespace

    Best Shopify alternative for subscription-based businesses

  3. Adobe Commerce

    Best Shopify alternative for store customization

  4. PrestaShop

    Best Shopify alternative for multilingual and multi-currency site

  5. BigCommerce

    Best Shopify alternative for easy store management

  6. Wix

    Best Shopify alternative for multilingual sellers

  7. Zoho Commerce

    Best Shopify alternative for easy transaction tracking and accounting

  8. NetSuite SuiteCommerce

    Best Shopify alternative for personalized shopping experiences

  9. WooCommerce

    Best Shopify alternative for WordPress users

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Thinking about using a Shopify alternative? Shopify is the world’s most popular online store builder. About 3.76 million websites used Shopify in 2022, almost 70% of them (or over 2.62 million) being US-based.  

There’s no denying that Shopify makes it easy to launch an eCommerce website. But some of its competitors go out of their way to attract clients. Some of their solutions are cheaper, some have better layouts, and some offer more features at similar prices. 

If you’re looking for a different online shop builder, here are the best Shopify alternatives you can try in 2022. 

Why Might You Need A Shopify Alternative?

You require an easier payout system

Shopify’s payout system is designed to help new businesses. But if you want to move your existing business to Shopify, the platform may require additional documentation to support your payout after your shop’s conversion. 

This generally comes as a surprise to business owners because it’s not included in the conversion process and Shopify only brings it up the moment you want to execute the payout. 

So even though Shopify’s payout system is not bad, some business owners may want to look for different ones. 

You want a more customizable online store website

Shopify websites look great, but you can tell that a shop’s on Shopify at a glance. The platform allows you to customize your online store, but the customization options are limited. 

Shopify websites look alike, so you can’t use your website’s appearance as a competitive advantage over other online stores operating in your niche. 

You want more a responsive customer service team

Did I mention that there are over 3.7 million websites on Shopify? As you can imagine, their customer support team is pretty busy. 

Now, their support specialists are great and answer all your questions in detail, but you might wait for that answer for some time. 

You want a URL structure better for SEO

URL structure is important in SEO and is the subject of some heated arguments. Despite the arguments, most experts agree that using subdirectories can hurt your SEO score, especially if your links become too long.  

Shopify uses subdirectories like “/pages/” or “/blog/news/” when it creates links, which is not ideal for SEO purposes. 

You need better multilingual support 

The Shopify app is not great for international sellers. The platform has been slowly improving in this area by making it easier to use different languages in the store and enabling visitors to switch between different languages. There are several third-party apps you can use to translate your product information. 

However, Shopify admin is available in only 19 languages, and connecting with a support specialist who speaks something other than English can be challenging. If you use a third party app for translations, getting support can be even more difficult. 

Key Features For A Viable Shopify Alternative

Flexible online shop builder

The perfect online store builder would give you unlimited customization options, allowing you to change every single detail about your store. 

Every website builder I included on my list gives you multiple customization options. 

Shipping and fulfillment options or plugin 

Customers prefer fast and free shipping options, with 75% admitting that free shipping options have a significant influence on their purchasing decision. 

The solutions I included on my list offer multiple shipping and fulfillment options and/or are compatible with plugins that help. 

Inventory and catalog management 

Being able to manage your inventory and update it in real time is crucial to running a successful online store. Shopify is great at inventory management, so I looked for competitors that make this process run just as smoothly. 

Marketing tools and/or integrations 

This goes without saying, but you can’t run a successful eCommerce website without marketing and advertising. 

The solution should either offer a powerful marketing suite or integrate with popular marketing tools so you can grow your business. 

10 Best Shopify Alternatives Compared

Here are the best Shopify alternatives on the market and what each does best.

1

Ecwid by Lightspeed

Best Shopify alternative for omnichannel eCommerce

Why Ecwid is a great Shopify alternative?

Ecwid is an all-in-one eCommerce solution that enables you to promote and sell your products on your customers’ favorite platforms, whether that’s Instagram, TikTok, Pinterest, a website, Amazon, or eBay. This solution offers native integrations that allow you to promote your business, expanding the reach of your physical and digital products. 

Ecwid costs from $12.50/month. The platform offers a free-forever plan for up to 10 products. 

Free to use

From $12.50/month

2

Squarespace

Best Shopify alternative for subscription-based businesses

Why Squarespace is a great Shopify alternative?

Squarespace is a Shopify alternative that makes it easy to sell subscription boxes, maintenance packages or ongoing services. This feature is part of its Advanced Commerce paid plan and allows you to create custom subscription packages for your customers. As a business owner, you can decide the package’s renewal date and frequency. You customers can subscribe to one or more packages and manage their subscriptions in their account pages. 

Squarespace costs from $16/month. You can start with a free 14-day trial.

14-day free trial

From $16/month

3

Adobe Commerce

Best Shopify alternative for store customization

Why Adobe Commerce (Magento) is a great Shopify alternative?

Adobe Commerce (formerly Magento Commerce) is a platform that helps you build multi-channel shopping experiences for your customers. The platform offers a variety of tools you can use to customize your product and landing pages, allowing you to tailor each page to your audience in order to increase your conversions. The platform offers good page templates, and the customization options are nearly infinite thanks to its open-source code. 

Adobe Commerce offers custom pricing upon demand.

Pricing upon request

4

PrestaShop

Best Shopify alternative for multilingual and multi-currency site

Why PrestaShop is a great Shopify alternative?

PrestaShop has all the ecommerce features you would expect from a Shopify alternative: store customization, product catalog, orders and payments, and dropshipping resources. They also make it insanely easy to set up a multinational store, with 195 free language translations and over 60 compatible payments modules. It is also open source, so you can customize the platform as needed. 

PrestaShop will cost you around $4 to $14/month.

From $4/month

5

BigCommerce

Best Shopify alternative for easy store management

Why BigCommerce is a great Shopify alternative?

BigCommerce is an eCommerce platform that helps you create seamless shopping experiences with a wide variety of out-of-the-box features. The platform’s native inventory management tools enable you to sync your online and offline sales channels, allowing you to track your stock levels and fulfillment process from a central location without third-party software.   

BigCommerce costs from $29.95/month. You can try it out for free for 15 days.

15-day free trial

From $29.95/month

6

Wix

Best Shopify alternative for multilingual sellers

Why Wix is a great Shopify alternative?

Wix is the best eCommerce platform for sellers who want to expand to international markets. The platform enables you to translate your store in more than 150 languages and optimize each version for SEO. With Wix, you can create local subdomains to make it easier for your international clients to reach you, and you can set up currency converters so they can see the prices in their local currencies.  

Wix eCommerce costs from $20/month. The platform offers a free 14-day trial. 

14-day free trial

From $20/month

7

Zoho Commerce

Best Shopify alternative for easy transaction tracking and accounting

Why Zoho Commerce is a great Shopify alternative?

Zoho Commerce helps you set up and manage your online store. The platform integrates with Google Analytics, Google Shopping, and Facebook Pixel, allowing you to track and measure your marketing efforts from a central location. The solution helps you track your transactions and prepare your tax returns by automating your tax calculations. 

Zoho Commerce costs from $22/month. 

From $22/month

8

NetSuite SuiteCommerce

Best Shopify alternative for personalized shopping experiences

Why NetSuite SuiteCommerce is a great Shopify alternative?

NetSuite SuiteCommerce helps you create an eCommerce store that’s integrated with marketing features, SEO tools, POS, and inventory and order management. The eCommerce platform allows non-technical users to build mobile-friendly websites using a drag-and-drop editor. SuiteCommerce helps your customers find the products they need with an efficient site search feature and makes personalized recommendations based on previous user activity. 

NetSuite SuiteCommerce offers custom pricing upon demand. You can schedule a free product tour.

Pricing upon request

9

WooCommerce

Best Shopify alternative for WordPress users

Why WooCommerce is a great Shopify alternative?

WooCommerce is a free, open-source WordPress plugin that gives your website eCommerce functionality. As an eCommerce tool, WoCommerce is easy to use, especially if you’re familiar with WordPress. The main advantage of choosing WooCommerce as a store builder is that it’s open-source. This means that you can customize your store’s code and tailor it to your needs. This also means that you can access hundreds of free or paid extensions.

 WooCommerce is free to use. However, you’ll have to pay for web hosting and some of the platform’s more popular add-ons.

Free to use

10 Best Shopify Alternatives Compared Summary

Tool Free Option Price
1
Ecwid by Lightspeed

Best Shopify alternative for omnichannel eCommerce

Free to use

From $12.50/month Visit Website
2
Squarespace

Best Shopify alternative for subscription-based businesses

14-day free trial

From $16/month Visit Website
3
Adobe Commerce

Best Shopify alternative for store customization

Not available

Pricing upon request Visit Website
4
PrestaShop

Best Shopify alternative for multilingual and multi-currency site

Not available

From $4/month Visit Website
5
BigCommerce

Best Shopify alternative for easy store management

15-day free trial

From $29.95/month Visit Website
6
Wix

Best Shopify alternative for multilingual sellers

14-day free trial

From $20/month Visit Website
7
Zoho Commerce

Best Shopify alternative for easy transaction tracking and accounting

Not available

From $22/month Visit Website
8
NetSuite SuiteCommerce

Best Shopify alternative for personalized shopping experiences

Not available

Pricing upon request Visit Website
9
WooCommerce

Best Shopify alternative for WordPress users

Free to use

Visit Website

Conclusion 

Shopify is a strong online store builder, but as we’ve seen in this review, its competitors can hold their own. The truth is that it’s impossible to name a single solution as the best eCommerce platform because every business has its own needs. 

If you want to find the right eCommerce solution for your business, check out our list of 10 best eCommerce software for online sellers in 2022

If you want to stay on top of what’s happening in the eCommerce space and receive updates directly in your inbox, subscribe to The Ecomm Manager Newsletter

By Francois Marchand

I’m Francois Marchand, content strategist and editor. I've worked in marketing, journalism, and communications for 20 years. I've been in charge of creating and managing content at Postmedia, Vancouver Film School, and Unbounce. I love helping business leaders, content creators, and marketers of all stripes grow their skillsets and knowledge base to stay ahead of the competition.

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2 Comments

  • As a Shopify alternative, I would like to add one more tool called ShopFunnels. It is a one-stop solution for building high-converting eCommerce stores and selling anything anywhere with the help of a few clicks. It does not require any coding skills and helps to set up an online store within minutes.

    Reply

  • Love these alternatives! But what about this paid but super-affordable platform called ShopFunnels? It has so many plugins which help in easy sales and no product limitations. Truly one of the best.

    Reply