The Best Multi-Channel Ecommerce Software List
Here’s a shortlist of the best multi-channel ecommerce software:
As an ecommerce manager, you are likely selling your product on multiple marketplaces. But managing these marketplaces individually becomes overwhelming pretty fast. You need a centralized platform to manage and sync inventory, and keep track of the various support issues that can arise from selling in multiple places simultaneously. To simplify this, you can use multi-channel ecommerce software.
Multi-channel ecommerce software provides ecommerce managers with a centralized platform or administration to sell products simultaneously on multiple marketplaces like Amazon, eBay, and more.
This reduces the work of manually managing each platform’s product catalog, stock levels, price adjustments, and more. Think of it as the Death Star from Star Wars, managing and controlling the entire imperial fleet from a single centralized platform (Nerd level 1000).
In this list, you will find these platforms along with some details to better inform your decisions. Feel free to check out how I picked the software on this list or, if you have more general questions, head to the FAQ section.
Overviews Of The 10 Best Multi-Channel Ecommerce Software
Here’s a brief description of each of the multi-channel eCommerce software on my list, showing what it does best, plus screenshots to showcase some of the features.
BigCommerce
Best multi-channel platform for marketing & SEO
BigCommerce is an all-in-one e-commerce platform that allows users to build their online store from scratch. It provides users with the tools they need to create a successful e-commerce presence. Businesses can easily customize their store with templates and themes, add payment options such as PayPal or credit cards, and manage inventory in real time.
BigCommerce offers users robust product management tools, allowing them to quickly and easily manage their inventory and pricing. Merchants can create variations of products, customize product descriptions, and set up pricing rules based on specific criteria like discounts when customers purchase in bulk. Users can easily list products on platforms like Amazon Marketplace and eBay without having to manually upload them.
BigCommerce comes with several marketing tools that help users grow their businesses. The platform offers integrated email marketing tools such as abandoned cart notifications and customer segmentation. They can also use BigCommerce’s built-in analytics suite to track key performance metrics such as sales figures, traffic sources, and conversion rates. Additionally, the platform integrates with popular third-party marketing solutions like AdWords and Facebook Ads so that companies can efficiently manage campaigns across multiple channels from one central location.
BigCommerce makes it easy for customers to pay for their purchases by offering integrated payment processing solutions such as PayPal and Stripe. This allows customers to pay using their preferred payment method without having to leave their site or enter any sensitive data over an insecure connection. Furthermore, BigCommerce supports over 25 currencies so that customers around the world can shop in their local currency—making shopping more convenient for them while also helping businesses increase sales globally.
Features include customizable templates, built-in SEO, marketing tools, shipping & fulfillment, inventory management, reporting features, mobile-friendly design, responsive checkout, multiple payment gateway options, extensive third-party integrations, and 24/7 customer support.
Integrations include LiveChat, ShipStation, Georgias, Mailchimp, Quickbooks Online, Yotpo Product Reviews, Justuno, Brightpearl, Acumatica, ActiveCampaign, Hubspot, Klavyio, Shopgate, Printify, and dozens of other apps.
Shopify
Best ecommerce platform for multi-purpose needs
Shopify Plus helps bring point of sale and ecommerce under one umbrella, making it an omnichannel retailer. The tool helps bring click-and-collect customers to your store with features for in-store and curbside pickups. Vice versa, it can remind customers of their in-store favorites with email carts, thus giving an unprecedented online shopping experience. (Yes, just like that, magic!) When a product is not available, the tool can still enable a sale by offering the option of buying in-store and shipping to the customer at a later date.
Also, no matter where customers buy from, they can return or exchange in the retail store. The tool also lets users track inventory, export/import inventory through CSV files, adjust inventory, and other important inventory management tasks. Its headless feature enables flexibility by making your business available via mobile devices and voice-powered technology.
The SaaS is known in the industry for its stability and comes with a streamlined content management system. The analytics can track store visits, conversions, average order value, and more. The product integrates with Apple Business Chat, Google Sheets, Oberlo, Airtable, Slack, and marketplaces like Amazon and eBay.
Support is available through chat and email. There is an extensive knowledge base available to cover the basic queries.
Shopify costs from $29/month when paying monthly, with 2.9% + $0.30/transaction. Shopify offers a 3-day free trial from their website. If you shop around, you can find affiliates who offer 14-day free trials.
Wix
Best multi-channel ecommerce software for design customization
A regular in our best ecommerce platform series, you can use Wix to sell on multiple channels like Facebook, Instagram, eBay, and so on. Your inventory will be synced automatically across all these channels so you can hit the ground running.
Users can also sell on other marketplaces like Amazon, Google Shopping, and third-party apps like AdScale and InkFrog. Wix allows you to create multilingual sites so you can cover the entire global market.
The website builder comes with 500 beautiful templates to create a modern site that converts. The artificial design intelligence tool drives on insightful questions to automate the site design process.
Wix integrates seamlessly with QuickBooks, Mailchimp, and other top ecommerce apps.
The main form of support is via the Help Center feature. Wix’s ecommerce and business plans start at $23 per month.
Channable
Best feed management and PPC tool for small businesses
Channable helps with feed management by optimizing the feed to accommodate the biggest ecommerce channels. Channable helps you implement over 2500 price comparison websites, marketplaces, and affiliate programs, and generate ads for Microsoft Advertising and Google Ads.
The tool is great for managing product feeds, automating PPC campaigns, and fully integrating with marketplaces. The product creates and manages qualitative feeds on more than 2500 different price comparison websites, marketplaces, and existing affiliate networks.
Channable helps you rapidly create product categories, as well as apply powerful rules to filter and modify products. Its integrated API connections enable you to push product listings to all the mainstream marketplaces with automatic order syncing.
Support is available via email and chat. The pricing starts with the Starter pack that comes for $39 per month.
eSwap
Best multi-channel ecommerce software for retailers
eSwap is a multi-channel retail ecommerce software that combines features for order management, inventory management, accounting, and shipping features in one platform. In terms of inventory management, it supports linking to your listings from your store.
This helps in keeping stock levels correct in real-time. You can also import products in bulk via a CSV file and update them in bulk. The tool supports selling on different marketplaces, shops, and POS systems at the same time, but manages your business from a single platform.
It integrates with top third-party logistic apps like DHL, Royal Mail, UPS, and more. In terms of analytics, you can run detailed reports with filters for different sales channels. Its warehouse management system allows users to transfer stocks between different warehouses easily. Support is available via phone, email, and live chat.
There is also extensive documentation to keep the customer engaged.
Pricing starts from $79 per month with a free forever version.
LS Retail
Best POS software for retail management
LS Retail is a unified retail management system offering state-of-the-art POS, financials (Microsoft ERP), store operations, inventory, supply chain management, and ecommerce under one roof. The POS terminals support both keyboard and touch screen products, and they are easy to set up. You can use it to track sales, stock level, and productivity in real-time across all your multiple sales channels.
So, be it physical locations, ecommerce platforms, or mobile apps, you can see and monitor synced data across all channels. It can be deployed as a vertical software for Business Central/Microsoft Dynamics NAV, making the solution more competent and sought after.
The UI/UX is user-friendly, and applications are easy to implement. In terms of customization, it has widespread configuration facilities, with the ability to hide features for some users, making the app deploy truly as your own. It also has features for configuring pricing, offers, and promotions fairly easily.
LS Retail integrates with apps like Woocommerce, Shopify, and more.
Support is available via email and has been reported to be a little slow. Pricing is available upon request.
SeCommerce by Silver Earth
Best multi-channel eCommerce software for advanced customization
SeCommerce is a leading SaaS solution fpr managing multiple ecommerce websites and POS storefronts. Their intelligent platform gives users the ability to manage multiple storefronts without compromising on customization. It enables ecommerce managers to rapidly scale their ecommerce businesses and customize each store accordingly. The tool can manage multiple inventory locations with real-time inventory tracking. It helps you track transfers between stores and purchase orders from vendors, and offers real-time inventory syncing with all your websites and every POS location.
Users can upload products to multiple marketplaces including Amazon, eBay, and others. The tool allows users to automatically sync inventory changes and incoming orders with your order fulfillment mechanism. It also accounts for receiving and storing inventory in different physical locations. In terms of customization, users can completely customize the look and feel of the storefront according to their design aesthetics.
You can access a full-featured and highly customizable shopping cart that accepts payments through PayPal, credit card, or even direct deposit. You can add custom messages, enable or disable the postal code requirement, get shipping cost estimation, and more. For reporting and analytics, the platform does a good job of summarizing the performance of 10s of storefronts in a single place. It gives insights on net sales, gift card usage, COGS, and more.
Support is available via call and email but is limited as higher support is an add-on feature. Also, the lack of documentation can make things a bit difficult to figure out at first.
The basic core plan of SeCommerce starts at $299 per month with multiple add-ons for training and support.
Fulfil.io
Best cloud ERP for ecommerce wholesalers and manufacturers
Fulfil.io is an ERP that lets you sell globally with support for multi-currency and easy return management. For wholesalers, it simplifies purchasing with customer price lists and a dedicated wholesale portal. For manufacturers, there are tools for raw material and production tracking, enabling you to monitor manufacturing costs. You can implement workflow automation using Fulfil.io’s open API.
In terms of inventory management, it has inventory tracking support for Shopify’s multiple store location features. It also provides automated accounting and inventory tracking on Magento. In terms of integrations, it works with ecommerce apps like Shopify, Shopify Plus, Spree, and BigCommerce.
In terms of Marketplaces, it works with Amazon, Etsy, eBay, and Walmart Marketplace, among others. It supports payment gateways like PayPal, Stripe, and other commonly used apps.
Support is available via email and chat. There is also extensive documentation available to cover nuanced queries.
Pricing is available upon request.
CORESense Connect
Best multi-channel ecommerce software for SKU-related features
CORESense Connect is an all-in-one point of sale, ecommerce, and retail business solution. It has tools for point of sale, store operations, inventory management, and more. It also provides an inventory database with a real-time view of your business. It has a simple, easy-to-use interface that speeds up customer checkouts.
Tasks like entering product SKUs or searching for product info via barcode, direct processing of credit cards within seconds, and more are simple to carry out. It lets you manage cross-channel promotions, fulfillment, and returns, as well as in-store pickup of online purchases.
It also enables dropshipping for out-of-stock items and transactions that require multiple forms of payment. It works out of the box with industry heavyweights like Magento, Amazon Seller Central, QuickBooks, and other ecommerce apps.
Support is available via phone and email. Pricing is available upon request.
Web.com
Best eCommerce software for small businesses and startups
Web.com is an all-in-one website builder that targets small business owners and startups. Its biggest selling point is that it works quite well at helping users build their DIY website or eCommerce store, with no feature bloat.
One of Web.com’s biggest advantages is how easy it is to use, even for non-technical or novice users. It utilizes a row-based drag-and-drop function in its robust website editor, which means you can easily add and rearrange elements within a template to customize the page you’re designing. Web.com’s website and online store builder don’t have many advanced features, but they do cover all the essentials such as eCommerce reporting, secure payment options, and purchase order management, as well as bulk editing and advanced SEO tools for multi-channel eCommerce.
Web.com’s low starting price is a huge benefit as well, especially for small business owners and startups. If you're looking to build just a website, you can take advantage of their $1.95 special first-month offer, with a monthly price of $4.95/month after that. If you're looking to build an eCommerce website, their eCommerce Essentials plan starts at $13.95/month.
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The 10 Best Multi-Channel Ecommerce Software Comparison Chart
Here is a convenient table that you can use to compare the tools that we just covered. However, if you want to expand your research further, continue scrolling to our ‘other options’ list.
Tool | Free Option | Price | ||
---|---|---|---|---|
1 | BigCommerce Best multi-channel platform for marketing & SEO | 15-day free trial | From $29.95/month | Visit Website |
2 | Shopify Best ecommerce platform for multi-purpose needs | 3-day free trial | From $39/month | Visit Website |
3 | Wix Best multi-channel ecommerce software for design customization | 14-day free trial | From $20/month | Visit Website |
4 | Channable Best feed management and PPC tool for small businesses | Free trial available | From $79 per month | Visit Website |
5 | eSwap Best multi-channel ecommerce software for retailers | 14-day free trial | From $79 per month | Visit Website |
6 | LS Retail Best POS software for retail management | Demo available | Pricing upon request | Visit Website |
7 | SeCommerce by Silver Earth Best multi-channel eCommerce software for advanced customization | Free consultation available | From $299 per month | Visit Website |
8 | Fulfil.io Best cloud ERP for ecommerce wholesalers and manufacturers | Demo available | Pricing upon request | Visit Website |
9 | CORESense Connect Best multi-channel ecommerce software for SKU-related features | Free demo available | Pricing upon request | Visit Website |
10 | Web.com Best eCommerce software for small businesses and startups | No free plan or free trial. | $4.95/month for website only, or $13.95/month for the website plus eCommerce essentials combo. | Visit Website |
Other Multi-Channel Ecommerce Software Options
Here are a few more multi-channel ecommerce management solutions that didn’t make the top list.
- Expedite Commerce - Best quote-to-cash software for online retailers
- Freestyle M.O.M. - Best order and inventory management for multi-channel ecommerce
- Intershop E-Commerce Platform - Best multi-channel ecommerce platform for personalization or adaptability
- Jolt Fulfillment System - Best multi-channel ecommerce software for customized marketplace integration
- Purchase Commerce - Best multi-channel ecommerce platform with lifetime license
- ChannelUnity - Best multi-channel ecommerce platform for enterprise users
- Cin7 - Best integrated inventory management for wholesalers
- StoreAutomator - Best multi-channel listing creation platform
- Salesfloor - Best clienteling software for small business users
- Sana Commerce - Best ecommerce platform for SAP and Microsoft dynamics
- Productsup - Best product content syndication tool for small business users
- SellerChamp - Best multi-channel SKU management software
- BizAutomation - Best cloud ERP for small businesses
- Now Commerce - Best wholesale online ordering platform
- Acro Media - Best ecommerce platform development agency for Drupal-based projects
- MarketplaceWorks - Best cloud order streamlining software for small business owners
- Shift4Shop - Best free ecommerce website builder for small and medium-sized businesses
- VoucherCart - Best voucher and gift card creation tool for ecommerce entrepreneurs
- Liftoff Ecommerce - Best web-to-print solutions for resellers
- Mobi2Go - Best ecommerce software for delivery integrations
- Maropost - Best cloud-based marketing automation platform to streamline multi-channel customer engagement
- Lightspeed Retail - Best cloud-based retail POS system
- SalesWarp - Best-advanced order management system for ecommerce managers
- SellerActive - Best multi-channel ecommerce software for automated repricing and cross-channel fulfillment for Amazon FBA sellers.
- Sellbrite - Best listing optimization software for Walmart
How I Picked The Best Multi-Channel Ecommerce Software
To select the best multi-channel ecommerce software, I first researched all software that is popular for being a multi-channel option. I narrowed down the list of my picks to a top 25 based on certain factors that make these e-commerce platforms a good option for you. Then, I selected the final 10 and evaluated them based on the following criteria.
User Interface (UI)
The user interface should be friendly. Imagine all the information you see on the platform related to order fulfillment, shopping carts, transaction fees, providers, catalogs, and such, in a cluttered interface. Would you use it? The interface should make it easy to find features.
Usability
I look for tools that are easy to learn and master. Therefore, I look at the available documentation, tech support, user support, tutorials, and training. The more the tool focuses on helping you use it better, the more productive you can become.
Integrations
I see how easy it is to connect the platform to other tools. To support that, it needs to integrate without any hiccups with all the major marketplaces, as well as with other e-commerce platforms in your tech stack, such as PIM software, PLM software, warehouse management systems, and more. These integrations include pre-built connections, third-party software, like Zapier, and custom integrations using APIs.
Pricing
This a significant criterion, especially when you consider it as something that will eat into your profits. I include prices per transaction, plans, free trials, and free version information where applicable.
Multi-Channel Ecommerce Software FAQ
Here I address some of the frequently asked questions related to multi-channel ecommerce software.
What Is Multi-Channel Ecommerce?
What Is Multi-Channel Inventory?
What are the key features of multi-channel e-commerce software?
What's Next?
After looking at all these tools, I would encourage you to keep reading on the topic. We have a great guide to omnichannel commerce that will teach you how to create a personalized experience using up-to-date customer information. You can then learn the difference between omnichannel and multichannel, and finish with an omnichannel marketing strategy for beginners.
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