From Green to Mainstream: 6 Steps to Making Your Brand More Sustainable
Ada Hyldahl Fogh,
The COVID-19 pandemic has accelerated the prevalence of ecommerce in the lives of consumers. This upward trend coincides with another—the rise of ethical consumption in response to our impact on the planet and the exploitation of people and resources.
The emergence of these trends puts ecommerce managers in a unique position to make a positive impact on people and the environment.
In doing so, you appeal to the new wave of consumers, become more efficient in your operations, and do your bit to preserve our planet for future generations.
The Sustainable Ecommerce Handbook comprises six practical and thought-provoking articles from professionals in sustainable ecommerce. Use them to make your ecommerce operations more responsible, and increase awareness among your team members, stakeholders, and customers.