Top 10 Marketing Planning Software of 2020

Managing your team and resources without a marketing planning software can be hectic for any marketer. Of course, the goal of every marketing campaign is to increase sales and conversions. But, every ecomm marketer’s underlining goal is to ensure everything runs smoothly—from putting together the best team, allocating the right amount of resources, scheduling meetings, budget planning, and forecasting. That’s a lot on your own, right?

Without marketing planning software, tasks can become repetitive and take up many hours of the day—wasting time and money. This is why picking the correct tool that satisfies your team’s needs is essential.

These marketing planning tools can help you plan marketing campaigns, organize media, analyze results, and collaborate with members of your marketing team.

Quickly Compare & Evaluate The 10 Best Marketing Planning Software

This article will help you quickly compare and evaluate the best marketing planning software and other marketing management tools.

The Best Marketing Planning Software List

Here’s a shortlist of the best marketing planning software:

  1. Wrike
  3. Percolate
  4. Slope
  6. BrandMaker
  7. Keen
  8. Mediatool
  9. MyMarketingMate
  10. Screendragon

Marketing Planning Software FAQ

Here are a few of the most common questions I come across when people ask me about using marketing planning software:

What are some common features in marketing planning software?

Marketing planning software shares many typical features of marketing software such as marketing calendar view, project tracking, media planning, budgeting and forecasting, goal setting/tracking, analytics and collaboration features. These solutions cover the entire project delivery lifecycle from planning to delivery.

What are the benefits of using marketing planning software?

Marketing planning software reduces the amount of time you spend on tedious tasks in the planning stages of marketing campaigns and activities. You eliminate the hassle of juggling all your tasks manually, allowing you to streamline and automate your planning process. These tools are designed to help you coordinate various campaigns in one single platform so you don’t have to manage multiple platforms. Who doesn’t want that?

Other Marketing Planning Software Options

Here are a few more that didn’t make the top list. If you need additional suggestions for handy marketing planning software, check these out.

  1. ActiveCollab
  2. GoodDay
  3. ProWorkflow
  4. Mavenlink
  5. Hive9
  6. Aha!
  7. Productboard
  8. inMotion ignite
  9. Ontrack Workflow
  10. Workamajig

If you’re looking for a project scheduling tool, check out this list of the top project scheduling tools, which can be useful in crafting timelines, schedules, and estimates for marketing projects.

Any Other Marketing Planning Software For This List?

With many marketing planning tools available in the market, we have missed a few! Have you tried any tools that aren’t listed in this article? Let the Ecomm Manager know about it in the comments below!

Just realized you’re looking for something different? Try these other tools:


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