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Growing an ecommerce brand isn't a natural skill. Selling things online hasn't even been around for all that long. As such, it is constantly changing and evolving, responding both to market changes and technological leaps.

Which is why you need to be taught to do it well. Enter ecommerce courses...

While everybody seems to spell 'ecommerce' differently (only my way is correct), the discipline remains the same for all. We've scoured the web for ecommerce (eCommerce? e-commerce?) experts with great courses on the topic to help you find success for your store.

Take a look at these top ecommerce courses, enroll for your faves, and make your team proud with your newfound expertise.

The 16 Best Ecommerce Courses, a Shortlist

Here's my shortlist of the best ecommerce courses I think are worth your time in 2024:

  1. Introduction to E-commerce Management (Alison)
  2. Online E-commerce Program (CDM)
  3. Professional Academy Diploma in eCommerce (UCD Professional Academy)
  4. Basics of eCommerce: How to Sell Online (Alison)
  5. E-commerce Strategy and Experience (RMIT Online)
  6. Introduction to E-Commerce (Australian Online Courses)
  7. Ecommerce Advanced Diploma Level 10 (Reed Courses)
  8. Introduction to E-commerce (BCIT)
  9. A Complete Guide To Ecommerce (Reed Courses)
  10. Ecommerce and Online Business Management (University of Toronto School of Continuing Studies)
  11. Santander Course | E-Commerce with Commercial Management (Santander Open Academy)
  12. E-Commerce Course And Certification (eMarketing Institute)
  13. E-commerce (FITT for Trade)
  14. Business 202: Introduction to E-Commerce (Study.com)
  15. Online E-Commerce Course with Certification (IIDE)
  16. Ecommerce Online Course (The Small Business Academy)

Find more details about each course below.

The 16 Best Ecommerce Courses for Growing Your Store Right

OK, now try to ignore all the various strange spellings of ecommerce, and focus on the great lessons within. I don't expect you'll take all these courses, but you'll find at least one here that will help you grow your ecommerce brand.

1. Introduction to E-commerce Management (Alison)

Introduction to E-commerce Management course page screenshot.
The Introduction to E-commerce Management Course (Source)

This course introduces learners to the fundamental principles and practices of managing an ecommerce business.

It covers key areas such as online business models, essential concepts, ecommerce strategies, and tools for managing an online store.

  • Who It’s For: Beginners in ecommerce
  • Topics Covered:
    • Ecommerce fundamentals
    • Online business strategies
    • Digital marketing basics
    • Customer service in ecommerce
  • Online, In-Person, or Both? Online
  • Exam Required? No
  • Duration: 1 hour and 30 minutes to 3 hours
  • How Many Hours of Instruction: Self-paced
  • Eligibility Requirements: None
  • Price: Free
  • Take The Course: Alison

2. Online E-commerce Program (CDM)

Website page screenshot of Online E-commerce Program Course
The Online E-commerce Program (Source)

This program provides a comprehensive understanding of how to set up and manage an ecommerce business.

It includes practical insights into digital marketing strategies and the technical aspects of running an online store.

  • Who It’s For: Aspiring ecommerce professionals
  • Topics Covered:
    • Ecommerce platforms
    • Online marketing
    • Customer service
    • Ecommerce website optimization
  • Online, In-Person, or Both? Online
  • Exam Required? No
  • How Many Hours of Instruction: 5 hours
  • Eligibility Requirements: None
  • Take The Course: CDM
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3. Professional Academy Diploma in eCommerce (UCD Professional Academy)

Page screenshot of Professional Academy Diploma in eCommerce course
The Professional Academy Diploma in eCommerce Course (Source)

This course offers in-depth knowledge of the key aspects of ecommerce, preparing students for advanced roles in the industry from setting up an online store to implementing effective digital marketing strategies.

It's designed to equip learners with practical skills for succeeding in the competitive online business landscape.

  • Who It’s For: Professionals seeking advanced ecommerce skills
  • Topics Covered:
    • Ecommerce strategy
    • Digital marketing
    • Data analytics
    • Consumer behavior in online shopping
  • Online, In-Person, or Both? Online
  • Exam Required? No
  • Duration: 10 weeks 
  • How Many Hours of Instruction: 3 hours per week
  • Eligibility Requirements: None 
  • Price: €1,799 
  • Take The Course: UCD Professional Academy

4. Basics of eCommerce: How to Sell Online (Alison)

Basics of eCommerce: How to Sell Online course page screenshot
The Basics of eCommerce: How to Sell Online Course (Source)

This course provides a practical introduction to selling products online, guiding learners through ecommerce essentials.

Discover the steps needed to set up an online store and effectively market products to potential customers.

  • Who It’s For: New online sellers
  • Topics Covered:
    • Setting up an online store
    • Product marketing
    • Customer experience 
    • Product listing and descriptions
  • Online, In-Person, or Both? Online 
  • Exam Required? No 
  • Duration: 1 hour and 30 minutes to 3 hours 
  • How Many Hours of Instruction: Self-paced 
  • Eligibility Requirements: None 
  • Price: Free 
  • Take The Course: Alison

5. E-commerce Strategy and Experience (RMIT Online)

E-commerce Strategy and Experience Course landing page screenshot
The E-commerce Strategy and Experience Course (Source)

This course focuses on developing effective ecommerce strategies and enhancing user experiences in digital environments.

It covers advanced concepts and practical tools to help learners create a competitive edge in the ecommerce space.

  • Who It’s For: Ecommerce strategists
  • Topics Covered:
    • Ecommerce strategy development
    • User experience design
    • Business growth tactics
    • Data-driven decision-making in ecommerce
  •  Online, In-Person, or Both? Online 
  • Exam Required? No
  • Duration: 6 weeks 
  • How Many Hours of Instruction: 8 to 10 hours per week 
  • Eligibility Requirements: None 
  • Price: $1,600
  • Take The Course: RMIT Online

6. Introduction to E-Commerce (Australian Online Courses)

The Introduction to E-Commerce Course page screenshot
The Introduction to E-Commerce Course (Source)

This course provides foundational knowledge on the principles and practices of ecommerce, including how to establish and manage an online business.

It's designed to equip learners with the skills necessary to enter the ecommerce industry and start selling products or services online.

  • Who It’s For: Beginners in ecommerce
  • Topics Covered:
    • Ecommerce basics
    • Online business management
    • Digital marketing 
    • Customer service and relationship management
    • Legal considerations in ecommerce
  • Online, In-Person, or Both? Online 
  • Exam Required? No 
  • Duration: 50 hours 
  • How Many Hours of Instruction: Self-paced 
  • Eligibility Requirements: None 
  • Price: $599 
  • Take The Course: Australian Online Courses

7. Ecommerce Advanced Diploma Level 10 (Reed Courses)

Webpage screenshot of Ecommerce Advanced Diploma Level 10 Course
The Ecommerce Advanced Diploma Level 10 Course (Source)

This advanced course offers in-depth training on ecommerce, covering sophisticated strategies and tools for managing an online business.

It aims to provide learners with a comprehensive understanding of the ecommerce landscape and the skills required to excel in a competitive market.

  • Who It’s For: Advanced ecommerce and marketing professionals 
  • Topics Covered:
    • Advanced ecommerce strategies
    • Digital marketing and SEO for ecommerce
    • Data analytics 
    • Ecommerce project management
  • Online, In-Person, or Both? Online 
  • Exam Required? Yes 
  • Duration: 12 hours and 30 minutes
  • How Many Hours of Instruction: Self-paced
  • Eligibility Requirements: None
  • Price: £69
  • Take The Course: Reed Courses

8. Introduction to E-commerce (BCIT)

Introduction to E-commerce course page sceenshot
The Introduction to E-commerce Course (Source)

This interactive course offers a foundational understanding of ecommerce, focusing on how businesses can effectively operate and compete in the digital marketplace.

It covers the essential concepts needed to successfully build and manage an online business.

  • Who It’s For: Beginners in ecommerce
  • Topics Covered:
    • Ecommerce fundamentals
    • Online business strategies
    • Digital marketing basics 
    • Web technologies and infrastructure
  • Online, In-Person, or Both? In-person
  • Exam Required? No 
  • Duration: 12 weeks 
  • Eligibility Requirements: None 
  • Price: $521.49
  • Take The Course: BCIT

9. A Complete Guide To Ecommerce (Reed Courses)

A Complete Guide To ECommerce course landing page screenshot
A Complete Guide To Ecommerce Course (Source)

This course offers a comprehensive overview of ecommerce, focusing on the key components necessary to establish and manage a successful online business.

It offers practical insights into the tools and strategies used by ecommerce professionals.

  • Who It’s For: Aspiring ecommerce entrepreneurs 
  • Topics Covered:
    • Setting up an online store
    • Marketing strategies
    • Customer engagement 
    • Payment gateways and security
  • Online, In-Person, or Both? Online 
  • Exam Required? No
  • Duration: 0.8 hours
  • How Many Hours of Instruction: Self-paced
  • Eligibility Requirements: None 
  • Price: £12
  • Take The Course: Reed Courses

10. Ecommerce and Online Business Management (University of Toronto School of Continuing Studies)

Ecommerce and Online Business Management course website page screenshot
The Ecommerce and Online Business Management Course (Source)

This course provides a detailed exploration of ecommerce and online business management, focusing on practical skills, knowledge, and operational aspects of running an online business.

It's designed to equip learners with the necessary tools and knowledge to succeed in the digital marketplace.

  • Who It’s For: Aspiring online business managers 
  • Topics Covered:
    • Ecommerce management
    • Online marketing
    • Business operations 
    • Financial management in ecommerce
  • Online, In-Person, or Both? Online 
  • Exam Required? No 
  • Eligibility Requirements: None 
  • Price: $769 
  • Take The Course: University of Toronto School of Continuing Studies

11. Santander Course | E-Commerce with Commercial Management (Santander Open Academy)

Webpage screenshot of Santander Course | E-Commerce with Commercial Management
The Santander Course | E-Commerce with Commercial Management (Source)

This course provides a complete overview of ecommerce combined with essential commercial management skills.

It's designed to equip learners with the knowledge required to manage an online business effectively, focusing on both the technical and strategic aspects of ecommerce.

  • Who It’s For: Ecommerce managers, business owners, marketing specialist
  • Topics Covered:
    • Ecommerce management
    • Commercial strategies
    • Digital marketing 
    • Online sales strategies
  • Online, In-Person, or Both? Online
  • Exam Required? No
  • Duration: 5 to 7 hours
  • How Many Hours of Instruction: Self-paced 
  • Eligibility Requirements: None 
  • Price: Free for students
  • Take The Course: Santander Open Academy

12. E-Commerce Course and Certification (eMarketing Institute)

E-Commerce Course And Certification course page screenshot
The E-Commerce Course And Certification Course (Source)

This course offers a thorough introduction to ecommerce, covering the essential concepts and strategies needed to start and manage an online business.

It's designed to give learners a solid foundation in ecommerce, from setting up an ecommerce store to implementing ecommerce marketing strategies.

  • Who It’s For: Beginners in ecommerce 
  • Topics Covered:
    • Ecommerce fundamentals
    • Online business strategies
    • Digital marketing basics 
    • Setting up an online store
  • Online, In-Person, or Both? Online 
  • Exam Required? No 
  • Duration: Self-paced 
  • Eligibility Requirements: None 
  • Price: Free 
  • Take The Course: eMarketing Institute

13. E-commerce (FITT for Trade)

E-commerce Course page screenshot
The E-commerce Course (Source)

This course provides an understanding of how ecommerce integrates into global trade, offering actionable insights into the tools and strategies necessary for managing online business operations on an international scale.

It's designed to equip learners with the skills needed to leverage ecommerce in a global market context.

  • Who It’s For: Aspiring ecommerce professionals 
  • Topics Covered:
    • Ecommerce fundamentals
    • Online business strategies
    • Digital marketing basics 
    • Digital marketing for international markets
  • Online, In-Person, or Both? Online 
  • Exam Required? Yes 
  • Duration: 1 month
  • How Many Hours Of Instruction: 10 to 15 hours 
  • Eligibility Requirements: None 
  • Price: CAD $300 
  • Take The Course: FITT for Trade

14. Business 202: Introduction to E-Commerce (Study.com)

Business 202: Introduction to E-Commerce course landing page screenshot
The Business 202: Introduction to E-Commerce Course (Source)

This course offers a detailed introduction to the fundamental concepts and essential concepts in ecommerce, including how businesses operate online and the strategies they use to engage customers digitally.

It's designed to provide a solid foundation for understanding the key elements of online business.

  • Who It’s For: Beginners in ecommerce
  • Topics Covered:
    • Ecommerce fundamentals
    • Online business strategies
    • Digital marketing basics
    • Legal and ethical issues in ecommerce
  • Online, In-Person, or Both? Online 
  • Exam Required? Yes 
  • Duration: Self-paced 
  • How Many Hours of Instruction: 8 minutes per lesson
  • Eligibility Requirements: None 
  • Take The Course: Study.com

15. Online E-commerce Course with Certification (IIDE)

Page course screenshot of Online E-Commerce Course with Certification
The Online E-Commerce Course with Certification (Source)

This course offers a guide to setting up and managing an ecommerce business, focusing on both theoretical concepts and practical applications.

It's designed to equip learners with the skills needed to operate an online store and optimize digital sales strategies effectively.

  • Who It’s For: Aspiring ecommerce professionals 
  • Topics Covered:
  • Online, In-Person, or Both? Online
  • Exam Required? No 
  • Duration: 2 months
  • How Many Hours of Instruction: 9 to 10 hours 
  • Eligibility Requirements: None 
  • Price: $500
  • Take The Course: IIDE

16. Ecommerce Online Course (The Small Business Academy)

Ecommerce Online Course landing page screenshot
The Ecommerce Online Course (Source)

This course offers ecommerce training, focusing on the key steps to set up and run a successful online business.

It's designed to help learners understand the various aspects of ecommerce, from setting up an online store to marketing products effectively.

  • Who It’s For: Aspiring ecommerce  professionals, ecommerce entrepreneur
  • Topics Covered:
    • Ecommerce platforms
    • Online marketing
    • Customer service 
    • Product selection and inventory management
  • Online, In-Person, or Both? Online 
  • Exam Required? No 
  • Duration: 2 hours and 30 minutes
  • How Many Hours of Instruction: Self-paced 
  • Eligibility Requirements: None 
  • Price: £46
  • Take The Course: The Small Business Academy

Fill Your Head With Ecomm Training

Your store can't become a hit if you haven't learned the foundations of ecommerce. Running an online store is a multifaceted thing, so you need to understand how they all intersect.

There's marketing, warehousing, inventory management, fulfillment, payment processing, customer support, and on and on. So, find your first course and start learning. You can only grow from here!

The world of ecommerce moves fast—and so do you. Subscribe to our newsletter with the latest insights for ecommerce managers from leading experts in ecomm.

Sean Flannigan

Sean is the Senior Editor for The Ecomm Manager. He's spent years getting to know the ecommerce space, from warehouse management and international shipping to web development and ecommerce marketing. A writer at heart (and in actuality), he brings a deep passion for great writing and storytelling to ecommerce topics big and small.