15 min read
In 2019 alone, nearly two billion people purchased products or services online. During that same period, ecommerce sales reached approximately...
7 min read
Before the introduction of product information management software (PIM software), companies kept reams of paper files to track product information....
8 min read
Marketing dashboards are tools for obtaining, visualizing, and working with key data that reveals product sales, customer engagement, and more....
8 min read
The purpose of the different types of content marketing is to create valuable and relevant content for a brand or...
9 min read
Here’s the story of how my team achieved 40% ecommerce sales growth. We made four simple changes—changes that are easily...
4 min read
When you work in the world of ecommerce, digital analytics is something you should master and utilize daily. You’ll find...
2 min read
The holiday season is just around the corner, and if you’re hoping to exceed your sales goals, you’ve come to...
5 min read
Whether you work for an up-and-coming startup or an established corporation, you have to ask yourself if you know who...
6 min read
Creating a solid omnichannel marketing strategy is becoming increasingly essential. Ecommerce is booming and marketers are working hard to provide...
5 min read
Conversion rate optimization (CRO) is prominent in the world of ecommerce and a critical measure for those working in the...
21 min read
If you had to pick a few people who are helping you grow and mature as an ecommerce manager, who...
1 min read
SMART requirements are an acronym for “specific, measurable, attainable (achievable/actionable/appropriate), realistic, time-bound (timely, traceable)”. The principal advantage of SMART objectives...